Writing Kickass Listing Copy to Boost Your Amazon Sales

Emma Schermer shares strategies to enhance your Amazon listing to boost sales and conversions. She talks about mistakes people make when it comes to copy, and how to add emotion and psychology to enhance copy. 

Other topics covered in the podcast are how to optimize EBC or A1 Content, keyword research, infographics, and tips to write the listing title and bullet points.

Emma Schermer

Episode highlights

  • Emma’s background and how she helps Amazon sellers 
  • How important is listing copy for increasing sales and conversions
  • Some of the no-no’s of copy 
  • How to add emotion and use psychology to enhance copy
  • Best practices for the title, bullet points, and EBC or A+ Content
  • Tips on keyword research 
  • Importance of infographics, and tips to optimize infographics
  • Services Emma offers 

About Emma Schermer

Emma transforms her insatiable curiosity into conversion-spiking copy. As co-founder of Marketing by Emma, she's helped over 650 businesses from around the world boost their sales and build their brands through authentic, compelling copy. 

How to Reach Emma

Special offers for The Asian Seller community 

  • Free listing review: Send an email to hello@marketingbyemma.com with a link to your listing, and mention “The Asian Seller”
  • 2 free photo texts: Buy any Amazon listing optimization service at www.marketingbyemma.com (basic listing, EBC listing, or one of their packages), and get 2 photo texts free. Use the promo code: TAS2PHOTOS

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